Turning business problems into career stepping stones
By Jennifer Berger

ail Knopf has
learned that improving health care and working in IT are not mutually exclusive.
As vice president of electronic commerce at the TriZetto Group, in Louisville, Ky.,
Knopf now does both: working with computers and the Internet, and helping the health
care system become more efficient. She became a central player in the convergence
of these two fields by working in areas that interested her, and is now in charge
of TriZetto's HealthWeb portal.
To reach this height in her career, Knopf seized opportunities and tackled problems
head-on. While working at Humana, then a hospital company, in 1983, Knopf was the
IT representative for a task force that was exploring a move to the managed-care
arena. When Humana did make the move, Knopf was asked to head IT for the company's
Group Health division. By taking on the additional task force role, Knopf put herself
on an intersecting path of managed care and IT. Then, about three years ago, she
began to develop a passion for discovering ways health care could be improved by
using the Internet.
"I pushed [toward that goal] whenever I saw the opportunity," Knopf
says.
Knopf helped start Management and Technology Solutions (MTS), a physician services
company. As executive vice president and CIO of MTS, Knopf oversaw the development
of MTSNet, a portal product designed to help physician offices communicate with one
another, and with hospitals and health plan offices.
When TriZetto acquired MTS in 1999, MTSNet was integrated into its HealthWeb product,
allowing physicians to connect with health plan offices via the Web to securely verify
claim status and managed-care plan membership. This also cut back administration
costs and freed up funds for better patient care.
Create opportunities
Knopf believes that in an IT career, setting a hard-and-fast goal or deadline
for that goal is unrealistic because technology changes so quickly. Instead, she
simply gravitates toward what interests her and focuses on results.
Taking on projects of her own volition was central to Knopf's professional success.
One of the best ways to market yourself in IT, she says, is to show enthusiasm for
new opportunities within your current company.
"If you are willing to take on challenges, they'll be given to you,"
Knopf says. "Tell the people in charge of a project, `I can do this. I want
it.' You have to let them know."
Taking on additional challenges will show people you can handle more in the future,
Knopf adds. However, her ability to build relationships with people and teams to
design solutions -- and obtain results -- has also helped along the way, Knopf says.
Broaden your horizons
As one of the few women programmers in 1968, Knopf often found herself the only
woman in meetings. But things have changed a lot since then, she says.
In her experience, the computer industry seems to pay women and men more equally
for doing equal work.
"[IT] is a great field for women because you're measured by what you can
produce," Knopf says. "And in IT, there are measurable results."
For those who want to reach a similar career goal in IT, Knopf encourages getting
involved with the Internet and working with networks, which she sees as key to both
the present and the future.
"[People] can't help but succeed if they are interested in and learn about
both these things," Knopf says.
Profile facts
Gail H. Knopf - Vice president of e-commerce at the TriZetto Group, in
Louisville, Ky.
Education - Vanderbilt University, B.A. in Mathematics, 1968
First job - Summer job developing computer programs from specs written
in Fortran at Chemitron Chemicals
Magazines read regularly - Healthcare Informatics, Fortune, Forbes, InfoWorld,
The Industry Standard, Information Week, The Wall Street Journal, Medical Economics
Favorite Web sites - Search engines such as Yahoo and Excite: "They're
really the most valuable. Every time I use the Web, I'm looking for something different."
Last book read - A Certain Justice, by P.D. James (a mystery novel)
Copyright
© 1999 InfoWorld Media Group Inc.